Independent brands Faction Skis, United Shapes, and Phaenom share a commitment to catalyze the outdoor industry through award-winning product design and forward-thinking omnichannel distribution brought to life by expert teams in Europe, North America and Asia sharing decades of experience. The group engages a global fanbase through in-house film productions and partners with other impact-driven organizations such as 1% for the Planet, Protect Our Winters, Coombs Outdoors & Outdoor F.U.T.U.R.E.
The group is committed to incorporating sustainable practices across the business, inspiring activism...